LendingClub AI - Creating a more personalized banking experience by leveraging AI
Overview
This project is a part of the graduate class PSYC 6023-HCI Research Methods. We are working with our sponsor LendingClub to explore what possibilities AI has in the banking experience. LendingClub is an online financial institution that provides both banking and lending options to customers. For this project, we decided to focus just on the banking.
LendingClub Guides: Senior UX Researcher, Design Manager
Role
Timeline
Team
Process
Product Designer
12 weeks (Currently in progress)
Bon Bhakdibhumi, Vibha Maheshwari, Theresa Antony
Literature Review, Background Research, Competitive Analysis, Contextual Inquiry, App Walkthrough, Semi-structured Interviews, Surveys, Affinity Mapping, User Needs & Design Implications, User Persona, Low Fidelity Sketches/Prototypes (currently at this stage), Information Architecture, Wireframes, High Fidelity Prototype
WIP
